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Nestle "Pure Life" - pure **** ! PDF Print E-mail

In its latest desperate attempt to promote sales of bottled water, which have declined by nearly 3% in the USA, Nestle' is trying to convince consumers that they NEED eight glasses of Pure Life every day to keep hydrated and healthy:

 

As Pure Life is essentially tap water, perhaps someone should remind Nestle' that families would save hundreds of dollars every year by simply turning on their own taps when they feel the need to rehydrate. 

It would also reduce the millions of litres of oil consumed by Nestle', and its competitors, in the production of the plastic containers for their unnecessary product (in excess of 100 million litres of oil in the USA alone). It has been estimated that eighty per cent of these bottles end up being dumped as land fill.

 
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